Organisation of interaction – for best effect.
How do I address a target audience the best to transport the desired information? To send clear signals, find the right way of expression and an appealing design are some of the criteria. Wie spreche ich eine Zielgruppe bestmöglich an, um die gewünschte Information zu transportieren. The appropriate plus relevant use of existing and possible communication tools plays an important role. Should I use poster, present personally, use simple ore scientific expression? Even the way information is available to a potential customer is a sort of communication. All of that has to be kept in mind.